WordPress.com Ends Recent Pricing Experiment, Reverts to Previous Model
WordPress.com has ended the pricing experiment it began at the beginning of April. The company announced today that it is rolling back its pricing structure to the previous model, which offered five plans, including the free tier. WordPress.com’s updated pricing table – July 21, 2022 A few months ago, WordPress.com pared back its pricing table from five to just two plans (Free and a $15/month Pro plan) as a major unannounced change, slashing free storage limits and imposing a traffic ceiling. After nearly two months of overwhelmingly negative feedback, the company added a new $5/month Starter plan to bridge the gap between Free and Pro, but even this entry level plan didn’t remove ads. The changes were not clicking with users and many of them announced plans to move away from WordPress.com to new platforms. The company claims it was responding to feedback in reverting to the previous pricing model, but after 15 weeks of running the experiment, they likely had enough data to force the decision. “As we began to roll out our new pricing plans a couple of months back, we took note of the feedback you shared,” Automattic WP of Content Michael Pick said in the new…
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