Automattic Launches Blaze Ad Network for Jetpack and WordPress.com Sites
Automattic is bringing Tumblr’s Blaze ad tool to WordPress sites with its launch today on WordPress.com and Jetpack. Blaze made its debut in April 2022, to the delight of Tumblr users who will gladly shell out cash to get people to look at their cat or promote a game they made. It’s an affordable way to attract new followers or just send out something funny into the universe, starting at $5/day. Note To all small Twitch streamers. Tumblr Blaze is the best advertising tool out there. It has an embedding feature allowing you to embed streams. I went from 20 to 100+ live viewers rn! pic.twitter.com/aolZduCTEe— Ian Miles Cheong's Prime Minister (@MToph91) January 3, 2023 WordPress.com users can now to go to wordpress.com/advertising, select a site, and promote content with Blaze. Jetpack users have access to the ad network inside the WordPress.com dashboard. After selecting a post, users are taken to the design wizard where they can add an image, title, a snippet, and a destination URL. The URL can be the post or page or it can direct visitors to the main website. When Blaze first launched on Tumblr there was no way to target the promoted content – it…
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