How to Use the Yoast Ecommerce SEO Training Course to Increase Online Sales
Yoast has recently published a new course dedicated to helping eCommerce owners improve their search engine rankings. However, learning new techniques is one thing – putting them into practice is often an entirely different matter. That’s why we’ve created this complete guide to increasing sales, using the Yoast Ecommerce Search Engine Optimization (SEO) training course. By putting your new knowledge into practice, you should have no problems climbing those search rankings and boosting your conversions. In this post, we’ll look at why SEO is particularly important for online store owners. We’ll then share three tips for translating Yoast’s advice and tips into tangible results. Let’s get started! An Introduction to Ecommerce Search Engine Optimization (SEO) Ecommerce Search Engine Optimization (SEO) is the process of improving your online store’s position in search engine rankings. While SEO is important for every website, it’s absolutely crucial for eCommerce. Over 40 percent of revenue for most stores can be attributed to organic traffic, and 39 percent of online purchases are influenced by a relevant search. This means that your position in search engine results has the potential to either boost your revenue or derail your business. With more people shopping online than ever before, we’re seeing…
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