Making an Impression: How To Build a Post Hero Header With Blocks
I have been obsessed with art direction on the web for as long as I can remember. The term is often used to describe the act of designing individual pages around the content itself. This is the opposite of how most users typically operate when writing posts. The template or design is disconnected from the written word. Jason Santa Maria’s website is likely the most-cited showcase of such posts. I highly recommend browsing around, especially viewing the Candygram articles. There are times when stories call for more visual emphasis. The content’s design can paint a picture that is not possible through text alone. Sometimes, these are elaborate, full-page layouts. In others, it is the insertion of images and other elements that draw the reader’s attention. It is one of the reasons I have enjoyed using the Archeo theme by Automattic lately. Its patterns bring up early, pre-home-internet memories of perusing magazines, each featured story with its own layout. Over the years, I have tried developing several systems for per-post design, but they always fell short of where I wanted them to be. Part of the problem was that I did not have a solid framework that felt future-proof enough that…
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