How I Built It

Actionable Tech Tips for Small Business Owners. On How I Built It, Joe Casabona interviews tech savvy small business owners on how they built their products, services, and processes, from idea to execution. On top of important insight into their successes and failures, you'll get actionable advice to leverage tech and help your business grow.

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How to be an Effective Podcast Guest with Kristin Molenaar
Posted by How I Built It on April 27, 2023 at 4:15 am

How to be an Effective Podcast Guest with Kristin Molenaar

Going on podcasts can be a great opportunity for small business owners. You’re getting in front of a new audience to tell…
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How to Hire a VA That Actually Helps You with Matthew Yahes
Posted by How I Built It on April 26, 2023 at 10:14 pm

How to Hire a VA That Actually Helps You with Matthew Yahes

In my experience, starting out, hiring a Virtual Assistant(VA) can take up more time than you’re saving. While this is true for…
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Using Amazon Fulfillment to Grow Your eCommerce Business with Michael Begg
Posted by How I Built It on April 26, 2023 at 4:13 pm

Using Amazon Fulfillment to Grow Your eCommerce Business with Michael Begg

Starting an eCommerce just a few years ago was a hard task. You needed to set up a website, figure out how…
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Why Having a Personal Brand is SO Important to Your Success with Michelle Knight
Posted by How I Built It on April 26, 2023 at 10:12 am

Why Having a Personal Brand is SO Important to Your Success with Michelle Knight

Have you ever wondered why your product or service didn’t get much traction on social media even though you post all the…
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How to Make Your eCommerce Store Even Better with Patrick Garman
Posted by How I Built It on April 26, 2023 at 4:10 am

How to Make Your eCommerce Store Even Better with Patrick Garman

One thing the global pandemic taught us is we need to have a great online presence. This is especially true if you…
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Automating Paperwork with Anvil and Mang-git Ng
Posted by How I Built It on April 25, 2023 at 10:08 pm

Automating Paperwork with Anvil and Mang-git Ng

I LOVE automation, so when Mang-Git Ng reached out and wanted to talk about what he learned by launching a start-up fully…
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Pivoting an Events Plugin During a Global Pandemic with Hazel Quimpo and Zach Tirell
Posted by How I Built It on April 25, 2023 at 4:06 pm

Pivoting an Events Plugin During a Global Pandemic with Hazel Quimpo and Zach Tirell

When you run a company focused on software for live events, you have no choice but to pivot when live events cease…
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Why Course Creators Should Start a Podcast
Posted by How I Built It on April 25, 2023 at 10:04 am

Why Course Creators Should Start a Podcast

One of the most important things a course creator needs to do to sell courses is establish trust. Indeed you’ve probably heard…
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Why Your Business NEEDS Financial Planning to Succeed with Kathy Svetina
Posted by How I Built It on April 25, 2023 at 4:03 am

Why Your Business NEEDS Financial Planning to Succeed with Kathy Svetina

When just starting your business, it feels like the only financial question you’re asking is, “How can I make enough money to…
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What Apple Podcast Subscriptions Means for Podcasters
Posted by How I Built It on April 24, 2023 at 10:02 pm

What Apple Podcast Subscriptions Means for Podcasters

Apple has officially announced Apple Podcast Subscriptions, a way for podcasters to offer paid podcasts directly through the Podcasts app. We’ll cover…
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